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Below is one example showing an AI analysis of a book description edited after the analyais is done by a human to quality check the AI’s work. This…
Laurence O'Bryan
Susanne Lakin is a full-time copyeditor, writing coach, workshop instructor, and award-winning blogger. She’s the author of thirty books, fiction and…
Laurence O'Bryan
1
Better Targeting with Amazon Ads. Authors can now access expanded product targeting for Sponsored Products ads through the Amazon advertising console in…
Laurence O'Bryan
Better Emails. This post was entirely written by a human. No AI. Why? ChatGPT acts like a marketing intern! Not for long, you say. We’ll see. If you…
Laurence O'Bryan

February 2023

SKAG? Focusing on the Ball. SKAG stands for Single Keyword Ad Group. The idea is that after a month or two with Amazon ads you discover that x keyword…
Laurence O'Bryan
Time For A New-Old Strategy? Book marketing is often about tactics, Facebook ads vs email ads this month. BookBub or Amazon ads. Stacking ads vs one at…
Laurence O'Bryan
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All That Glitters Is Not Gold Have you ever been taken in by PR speak on a book description and wondered what all the fuss was about after reading a few…
Laurence O'Bryan
Old School Book Marketing: No AI system was troubled in the production of this! Old School book marketing includes the following: Optimizing your book…
Laurence O'Bryan

January 2023

Personal Update: I don't do these often, but I want to let everyone know how I am doing and give you a space to reply if you'd like to share an update…
Laurence O'Bryan
There is a new version of the AI tool everyone is talking about coming later this year: ChatGPT4. The above image may be a slight exaggeration, but you…
Laurence O'Bryan
The Writer As A Prompt Creator We are experimenting with AI to help us with specific tasks I writer needs occasionally, such as describing a party for…
Laurence O'Bryan
AI For Writers - Don’t Get Fooled You can now get AI bots to write blog posts, crude stories and marketing plans. Be warned however, there are a variety…
Laurence O'Bryan
© 2023 Laurence O'Bryan
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