#PublishingReinvented 141 - Expanded Product Targeting on Amazon + Tropes Anyone?
laurenceobryan.substack.com
Better Targeting with Amazon Ads. Authors can now access expanded product targeting for Sponsored Products ads through the Amazon advertising console in KDP. We have been testing the expanded categories. They do provide extra reach for book ads. We can now target an enhanced range of related genres either at the time we set up the ad or later by increasing the number of genres we are targeting.
#PublishingReinvented 141 - Expanded Product Targeting on Amazon + Tropes Anyone?
#PublishingReinvented 141 - Expanded Product…
#PublishingReinvented 141 - Expanded Product Targeting on Amazon + Tropes Anyone?
Better Targeting with Amazon Ads. Authors can now access expanded product targeting for Sponsored Products ads through the Amazon advertising console in KDP. We have been testing the expanded categories. They do provide extra reach for book ads. We can now target an enhanced range of related genres either at the time we set up the ad or later by increasing the number of genres we are targeting.