Publishing Reinvented Newsletter

Share this post
#PublishingReinvented 101 - Doppelganger Marketing + Two courses I Use & Recommend for Novel Writing.
laurenceobryan.substack.com

#PublishingReinvented 101 - Doppelganger Marketing + Two courses I Use & Recommend for Novel Writing.

Laurence O'Bryan
May 9
2
1
Share this post
#PublishingReinvented 101 - Doppelganger Marketing + Two courses I Use & Recommend for Novel Writing.
laurenceobryan.substack.com

Doppelganger marketing? What!

Ok, the idea is that you find another author similar to you, but a step or two up the ladder. Not Stephen King or JK Rowling. Writers in your genre too.

Then you research the podcasts, blogs, media outlets and YouTube channels they have been featured in this year and look at what they were talking about.

Then you contact the same podcasts, blogs, media outlets and YouTube channels saying you saw they were interested in that subject and would they be interested in something like that from you…with an example of what you can do.

Is this even legal?

Yes! You are not doing anything illegal, just focusing your outreach on places with the most likely possibilities of success.

And giving yourself ideas for subjects that similar authors are talking about.

Helping you focus.

Laser focus.

Two courses I Use & Recommend for Novel Writing:

Cracking the Beat Sheet - to help you get overall structure right. See it here.

Writing a Commercially Successful Novel - a deep dive into scenes and emotionally manipulating readers at this link.

Writing, for me, is all about improving, working on the craft and learning.

About this email

This weekly email will hit your inbox each Monday. See all previous emails in this series here.

To subscribe, for those who may have received it as a trial, click below for monthly and annual options:

Subscribe now with a credit card.

To subscribe with PayPal for only $6 per month click below:

PayPal

You can cancel anytime and pay no more.

Laurence O’Bryan

Author

Founder BooksGoSocial & The International Dublin Writers’ Festival

1
Share this post
#PublishingReinvented 101 - Doppelganger Marketing + Two courses I Use & Recommend for Novel Writing.
laurenceobryan.substack.com
1 Comment

Create your profile

0 subscriptions will be displayed on your profile (edit)

Skip for now

Only paid subscribers can comment on this post

Already a paid subscriber? Sign in

Check your email

For your security, we need to re-authenticate you.

Click the link we sent to , or click here to sign in.

Robert Michael Lehmann
May 9

The posts are always so timely with great information to help authors stay on track for the September release date just in time for the holiday buying season.

Expand full comment
ReplyGive giftCollapse
TopNewCommunity

No posts

Ready for more?

© 2022 Laurence O'Bryan
Privacy ∙ Terms ∙ Collection notice
Publish on Substack Get the app
Substack is the home for great writing