#PublishingReinvented 83 - Reader Growth Hacking Suggestion #4 + Free Full Conference Video Access
Reader Growth Hacking
The concept of growth hacking is well understood in the business world. It can also be applied to increasing our reader base.
What is our fourth growth hack suggestion?
Pick An Author Buddy.
Look for one author you can team up with to share social media, email reach, blog posts and to support each other in other ways. It’s easier to team with one author. If you can find one in your subgenre you can both benefit as your reader base will be similar and increased by joining forces.
How do you find an author buddy? Join Facebook Groups for your genre and suggest it in a post.
Here’s some of the things you can do together:
Email your email list with their book. Better to keep readers in your genre and have something else to share that you know will be reciprocated.
Share their books or blog posts in your social media.
Share their videos on your YouTube channel or elsewhere.
Create a TikTok account with them to share the creative load.
Submit a short story for their blog. And put theirs on yours.
Run date based promotions on anniversaries related to your book/s during 2022.
Attend conferences, events and anything related to your book/s and video them as walk throughs for your author buddy and all readers.
2022 can be a great year for us all. An author buddy will help to keep you on track and stay positive.
Happy Holidays to all.
And Happy New Year for 2022!
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Laurence O’Bryan
Author
Founder BooksGoSocial & The International Dublin Writers’ Festival